AI Insights · Timothy · July 2025
Top 5 Social Apps on Android in Italy Q2 2025
Explore the performance trends of Italy's top social apps on Android in Q2 2025, with insights from Sensor Tower.
In the second quarter of 2025, the top social apps in Italy on the Android platform showcased varied performance trends, as reported by Sensor Tower.
TikTok - Videos, Shop & LIVE observed a consistent weekly revenue, peaking at around $891K in late April. Weekly downloads fluctuated, starting at approximately 40K and stabilizing towards the end of the quarter. Active users remained strong, with numbers hovering around 7.3M throughout the period.
Threads maintained a steady download rate, with weekly figures ranging from 33K to 40K. The active user base showed stability, with numbers staying close to 1.5M during the quarter.
Instagram experienced revenue growth, reaching about $32K in mid-June. Downloads remained relatively high, fluctuating between 32K and 39K weekly. The app maintained a robust active user count, consistently around 12.7M.
Facebook saw a gradual increase in revenue, peaking at nearly $19K at the end of June. Downloads were stable, with weekly figures around 35K. Active user numbers were strong, surpassing 15M by the quarter's end.
Facebook Lite had a notable spike in downloads in mid-May, reaching over 20K. Active user numbers showed a slight increase, peaking at nearly 500K in early June.
For more detailed insights and data, visit Sensor Tower.